Startup metrics and other nuggets of wisdom from Steve Blank

I have professed my admiration for Steve Blank numerous times on this blog and continue to give a copy of The Four Steps to the Epiphany to everyone who joins my team as well as make use of many pieces of his customer development methodology.  

Video embed doesn't seem to work so here is the link to it.

This is a great video of Steve's presentation at the recent Startup Lessons Learned Conference in San Francisco.  It is about 40 minutes of your time but is a nicely done breakout of the differences among a startup, a venture-backed startup, and a large company including they measures of success and right people at various stages.
Lots of good nuggets in here but really liked the description of startup metrics:

  1. Customer acquisition cost
  2. Viral coefficient
  3. Customer lifetime value
  4. Average selling price/order size
  5. Monthly burn rate

The discussion around GM's history is also well done painting a picture between entrepreneurs and operating management.  Here are the slides as well:

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