Traveling a bit this week and had the opportunity to fly Virgin America down to San Francisco from Seattle. They just started the route mid-March and I was looking forward to trying something different from the habitutally late and crowded Alaska and United flights. I actually found myself looking forward to this flight.
First impressions were very positive. From the somewhat groovy decor and lighting to pleasant announcements and crew interactions, they have done their homework.
Although my 5pm-ish flight was not full, it was less expensive than the alternatives and assume will soon be in high demand as word spreads. I enjoyed it and they will get my return business.